Results Driven SEO & Other Search Marketing Strategies. That’s what you can expect from Let’s Get Optimized, Toronto’s Best SEO & Search Engine Marketing Company.
Search Engine Optimization (SEO) is the process of optimizing various elements of a website, with the purpose of improving its visibility in the search engine results pages, the rewards of which can significantly impact website traffic, leads, sales and overall Search Engine Marketing strategy. The 200+ variables that determine ranking placement on Google comprise of two factors. The first is On-page, which is the sites Architecture, and the second is Off-page, which is the determining ranking factor or “core” of Google’s Algorithm. We encourage you to read our content and familiarize yourself with these elements and factors as you work towards choosing the right SEO Company for your Search Engine Marketing campaign.
In addition to delivering quality traffic to your website, SEO is trackable, sustainable and measurable. Through the use of Google’s Analytics Platform, Search Console, and Google My Business (Local SEO), LGO will track a variety of metrics and KPI’s which we share with our Clients. Below, are just some of the metrics that we track and include in our detailed monthly reporting;
Why Choose LGO as your Toronto Search Marketing Agency?
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Without question, leads generated by a Search Engine Optimization campaign are of better quality and are bottom of the sales funnel. This is because of a direct correlation between high ranking websites and conversions (form submission, phone calls, live chat etc.), the basis of which is TRUST. Simply put, consumers trust websites that are highly visible in the search results more than paid search, websites on page two, and beyond. For this reason, leads, cost-per-lead, and cost-per-sale metrics have proven to deliver a significantly better ROI than other tools in the Digital Marketing tool chest.
The determining ranking factor in a successful SEO strategy is a websites Trust & Authority, which is also known as Off-page Optimization. Typically, first page results can take 4 -12 months, however, some SEO’s will take shortcuts to expedite Trust & Authority, and ranking for their Clients. Shortcuts include strategies that are dubious. While this approach may provide results in the short term, it’s not sustainable and is in violation of a Search Engines in terms of service. This approach will often lead to de-indexing or banishment from the first few pages of Search Engines. Unethical SEO is NOT something LGO does. Our approach to Site Trust & Authority is methodical, safe and the high ranking in the search results, sustainable.
Simply put, an effective SEO Toronto Strategy is an online marketing tool that will significantly increase your brands’ visibility in the Greater Toronto Area and can help transform your business. Need a customized organic or Local SEO strategy that delivers first-page results, more website traffic, better-qualified leads, and increased sales & revenue? Call us -1-800-232-6036 and book a free SEO consultation.
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